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Agent Skill · 研究检索

content-marketing（内容营销）

用于辅助文档、README、Markdown、说明文和内容稿件的整理与改写。它适合让 Agent 提炼结构、补齐章节、统一术语、检查链接或把零散材料整理成可读文档。使用时应保留项目已有事实、命令和路径，不要把未确认的信息写成确定结论；涉及对外文案时，还需要控制语气，避免过度营销或夸大能力。

content-marketing 是研究检索类 Agent Skill，可用宿主为 Codex、Claude、Cursor、Gemini CLI，通过GitHub 仓库获取，权限为只读；许可证信息还不明确，第三方扫描已通过，按安装量在研究检索类的 73,675 个 Skill 里排第 10,178。

总安装 12,979周安装 567GitHub Stars 409下载 4,627核验 2026-05-01
研究检索只读GitHub 仓库未标认证来源可访问许可证需确认审计通过CodexClaudeCursorGemini CLI

安装说明

本站只整理中文说明，不托管安装包，也不代用户安装。
GitHub
许可证
unknown

安装方式

通过对话安装

复制提示词发给支持本地命令或 Skills 的 AI 助手，先确认命令和权限，再让它执行。

请帮我安装这个 Agent Skill：content-marketing（内容营销）
来源仓库：https://github.com/kostja94/marketing-skills
仓库路径：skills/content-marketing
安装命令：
npx skills add https://github.com/kostja94/marketing-skills --skill content-marketing
安装前请先检查当前环境是否支持对应 CLI，并向我确认将要执行的命令、安装目录、联网范围和文件读写权限；确认后再执行。

命令行安装

复制命令到本机终端执行。该命令会通过 npx skills 从第三方来源获取 Skill；本站只展示命令，不托管安装包，也不自动执行。

skills.shnpx skills
npx skills add https://github.com/kostja94/marketing-skills --skill content-marketing

这个 Skill 是做什么的

研究检索类 Skill 主要解决「找资料、核对事实、把来源整理清楚」的问题，通常会让助手先检索再总结。

content-marketing 用于辅助文档、README、Markdown、说明文和内容稿件的整理与改写。适用于提炼结构、补齐章节、统一术语或检查链接的场景。使用时应保留项目已有事实和路径，避免将未确认信息写成确定结论。涉及对外文案时需控制语气，避免过度营销或夸大能力。

适用宿主包括 Codex、Claude、Cursor、Gemini CLI，接入前应确认版本、权限和运行环境要求。

来源仓库内路径：skills/content-marketing

上手步骤

4 步
  1. 1

    确认自己的宿主工具

    公开资料标注支持 Codex、Claude、Cursor、Gemini CLI；先确认自己用的是其中之一，再按对应工具的 Skills 目录放置。

  2. 2

    拿到安装命令

    可以直接复制的命令是 npx skills add https://github.com/kostja94/marketing-skills --skill content-mark…；命令里的占位符换成自己的路径或密钥再执行。

  3. 3

    安装后重启宿主

    命令执行完要完全退出宿主工具再打开，让新装的 Skill 被重新扫描到，否则列表里可能看不到。

  4. 4

    按最小权限试用

    它标注为只读，先用只读任务试一次，确认行为符合预期再扩大使用范围。

常见问题

6 条

content-marketing 怎么安装？

在终端执行 npx skills add https://github.com/kostja94/marketing-skills --skill content-marketing。装完完全退出宿主工具再打开，让它重新扫描本地 Skill。

content-marketing 支持哪些 AI 工具？

公开资料标注支持 Codex、Claude、Cursor、Gemini CLI。其他工具只要能读取本地 Skill 目录，一般也能手动放进去，但要自己确认触发方式是否一致。

content-marketing 需要什么权限？

权限级别是只读。该 Skill 主要提供规则、说明或参考内容，本身偏只读；真正读写文件、联网或执行命令仍取决于宿主 Agent 的任务。

content-marketing 是免费的吗？

公开资料没有标注明确许可证，收费和商用限制都无法确认。正式使用前请到来源仓库核对授权说明。

content-marketing 用的人多吗？

公开数据是累计安装 12,979 次，近一周安装 567 次，下载 4,627 次，GitHub 409 星。这些数字来自第三方目录统计，只能当作热度参考，不代表质量或安全性。

content-marketing 安全吗？

第三方扫描结果为通过，但这只覆盖已知的静态检查项，不能替代自己读一遍源码和安装命令。

值得选的地方和要先想清楚的地方

值得选的地方

  • 同时适配 4 种工具，换客户端不用重新找替代品。
  • 第三方扫描已通过，常见的高风险行为没有命中。
  • 标注为只读权限，试用阶段不容易误改本地文件。

先想清楚的地方

  • 许可证没有明确标注，能不能商用、能不能再分发都不确定。
  • 第三方目录整理，版本更新和行为细节以来源仓库为准。

适不适合你

更适合

  • 已经在用 Codex，想直接扩展它能力的人。
  • 需要处理研究检索类任务、又不想每次都手写提示词的人。
  • 只想先试试效果、不希望它改动本地文件的人。

不太适合

  • 需要明确授权才能用到公司项目里的场景。
  • 需要厂商级技术支持和 SLA 的生产系统。

研究检索类 Skill 对比

6 个同类
Skill总安装GitHub 星权限许可证扫描
find-skills

寻找技能 · Codex、Claude

31,199,81316,486操作浏览器MIT有提醒
self-improving-agent

自我改进 Agent · OpenClaw

16,464,0023,396接触敏感数据MIT-0通过
soultrace

灵魂追踪 · Codex、Claude

7,588,94412需要联网未明确有提醒
self-improving

自我完善 · OpenClaw

6,829,2841,046需要联网MIT-0通过
microsoft-foundry

微软代工厂 · Codex、Claude

6,614,144764调用外部服务未明确有提醒
content-marketing

内容营销 · 本页

12,979409只读未明确通过

按安装量取同分类前几名；数字来自第三方目录统计，只作热度参考，不代表质量结论。

SKILL.md 原文

Strategies: Content Marketing

Guides content marketing strategy across channels: content types, formats, distribution, and repurposing. 62% of successful B2B have a documented strategy; content repurposing addresses the top challenge—consistently developing new content. Use this skill when planning content across blog, email, social, video, and pages.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Scope

  • Content types: What you create (by purpose/theme)
  • Content formats: How it's delivered (article, video, email, post)
  • Channels: Where it's distributed (blog, email, X, LinkedIn, etc.)
  • Repurposing: One core content → multiple formats → multiple channels
  • Funnel mapping: Content by stage (awareness, consideration, decision)

Initial Assessment

Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read Sections 3 (Value Proposition), 4 (Audience), 11 (Content Strategy).

Identify:

  1. Goals: Traffic, conversions, brand, retention
  2. Existing content: What already exists; audit gaps
  3. Capacity: Resources, tools, cadence
  4. Channels: Blog, email, social, video; which channels fit audience

Content Types (What You Create)

TypePurposeFunnelSkills
How-to guidesEducate; informational intentAwareness, Considerationcontent-strategy, article-content, article-page-generator
Comparisons"X vs Y"; commercial intentConsiderationcontent-strategy, alternatives-page-generator
List posts"Top 10," "Best X"Considerationcontent-strategy, article-content, article-page-generator
Case studiesProof; customer successConsideration, Decisioncustomer-stories-page-generator
Product updatesFeature launches, release notesDecision, Retentionchangelog-page-generator
News / TrendingIndustry news, hot topicsAwarenessarticle-content, article-page-generator
GlossariesDefinitions; internal link hubAwarenessglossary-page-generator
Tools / calculatorsLinkable assets; engagementConsideration—
Funding / PRFunding, acquisitionsBrandarticle-content, article-page-generator
OnboardingWelcome, first-use guidanceRetentionemail-marketing
CampaignPromotions, limited-timeDecisionemail-marketing
NewsletterCurated insights; nurtureRetentionemail-marketing

Product Marketing Content

TypeUseFormat
QA answersInternal reference or customer-facing; product questionsDocs, FAQ, KB
Use guideHow to use product; onboardingBlog, docs, video
Maintenance guideCare, upkeep, best practicesDocs, blog
TroubleshootingCommon issues, bugs, fixesFAQ, docs, KB

Use: Blog, docs, or in-product; supports activation and retention. See faq-page-generator, docs-page-generator.

Content Formats (How It's Delivered)

FormatUseSkills
PagesHomepage, about, features, pricing, landinghomepage-generator, about-page-generator, landing-page-generator
ArticlesBlog posts, guides, listiclesarticle-content, article-page-generator, blog-page-generator
EmailEDM, newsletter, sequencesemail-marketing
Social postsX, LinkedIn, Reddit, TikToktwitter-x-posts, linkedin-posts, reddit-posts, tiktok-captions; visual-content for post images
VideoShort-form, long-form, webinarvideo-marketing
InfographicsVisual summariesvisual-content
Slides / PDFDecks, whitepapers, eBooks—
PodcastAudio episodes—

Content Repurposing Matrix

Principle: One core content → multiple formats → multiple channels. Maximize ROI.

Core ContentFormatsChannels
Case studyArticle, video, infographic, slidesBlog, email, LinkedIn, YouTube, sales deck
How-to guideArticle, video, checklist, PDFBlog, email, YouTube, docs
Product updateArticle, email, post, videoBlog, email, X, LinkedIn, changelog
Industry insightArticle, podcast, post, newsletterBlog, Spotify, X, email

Example: One client success story → article (blog) + video (YouTube) + infographic (LinkedIn) + slides (sales) → 4 channels from 1 creation.

Funnel Mapping

StageContent FocusChannels
AwarenessEducation, thought leadership, glossary, how-tosBlog, SEO, social, PR
ConsiderationComparisons, case studies, demos, featuresBlog, email, landing, social
DecisionPricing, testimonials, product pages, case studiesWebsite, email, sales
RetentionOnboarding, newsletter, product updates, changelogEmail, in-app, blog

Article Orientations

Article types by orientation—drives structure, SEO depth, and schema choice. See article-page-generator for page structure.

OrientationExamplesPrimary GoalSEO Priority
Funding / PRFunding rounds, acquisitions, executive hiresBrand awareness, press, investor relationsLow — thin content, few search queries
Product updatesFeature launches, release notes, changelogsUser education, product adoptionLow–medium — internal announcements rarely rank
Guides / How-toTutorials, step-by-step, best practicesEducation, lead nurture, authorityHigh — matches search intent
News / TrendingIndustry news, hot topics, seasonalEngagement, social shares, topical relevanceMedium — quick traffic spikes, short shelf life
EvergreenPillar guides, glossaries, comparisonsLong-term traffic, backlinks, authorityHigh — compounds over time

SEO-driven vs non-SEO-driven: SEO-driven (how-to, listicles, comparisons) → target keywords, full optimization. Non-SEO-driven (funding, product updates) → focus on clarity, shareability, internal linking to SEO content. Hybrid: product launch posts can include SEO-friendly sections (e.g., "How to use [feature]").

Evergreen vs Timely Mix

MixRatioUse
Evergreen70–75%Pillar guides, how-tos, comparisons, glossaries; long-term traffic; refresh 6–12 months
Timely25–30%Seasonal, trending, news; quick spikes; link into evergreen pillars

Evergreen vs timely (article-level): Evergreen = year-round relevance; steady traffic; refresh every 6–12 months. Timely = weeks to months; spikes then decline; often one-and-done; use NewsArticle schema. Recommended mix: 70/30 or 60/40 evergreen-to-timely.

See content-strategy for SEO topic clusters and pillar-cluster structure.

Content Calendar

  • Map content types to topics and keywords
  • Prioritize by opportunity (volume → intent → feasibility)
  • Schedule by capacity; include update schedule for existing content
  • Plan repurposing: which core pieces become formats for which channels
  • Visual-first: Plan images in calendar from the start; see visual-content for specs and repurposing

Output Format

  • Content types plan (what to create)
  • Format × channel matrix (how and where)
  • Repurposing plan (one-to-many)
  • Funnel mapping (awareness/consideration/decision)
  • Content calendar (topics, keywords, deadlines, repurposing)

Related Skills

  • content-strategy: SEO topic clusters, pillar-cluster, editorial calendar; SEO content planning
  • integrated-marketing: PESO model, channel mix; content as owned media
  • article-content: Article body creation; word count by type; writing frameworks
  • howto-section-generator: How-to step sections; guides vs FAQ
  • article-page-generator: Article page structure, orientations; blog content
  • email-marketing: Email content types (onboarding, campaign, newsletter)
  • twitter-x-posts, linkedin-posts, reddit-posts, tiktok-captions: Platform-specific post formats
  • visual-content: Visual content planning; images for social, infographics, repurposing; cross-channel specs
  • landing-page-generator: Landing page copy and structure
  • customer-stories-page-generator: Case study content
  • branding: Brand voice, storytelling; content consistency
  • translation: Translation workflow for multilingual content; glossary, style guide

平台分布

Codex

33.96%
按下载量换算1,571

Claude

33.53%
按下载量换算1,551

Cursor

17.78%
按下载量换算823

Gemini CLI

9.71%
按下载量换算449

安全审计

Gen Agent Trust Hub

通过

Socket

通过

Snyk

通过

权限和风险

只读

该 Skill 主要提供规则、说明或参考内容，本身偏只读；真正读写文件、联网或执行命令仍取决于宿主 Agent 的任务。

安装前确认

本站仅展示第三方公开信息，不托管安装包，不提供自动安装或运行环境。安装前应自行审查源码、依赖和命令行为。目前只有一个公开来源，建议同时核对源仓库。

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下一个 Skill

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